We're looking for a part-time online marketing manager to optimize top-of-funnel growth through paid marketing channels & content. We're a product-led company, thus, this role is focused on the whole acquisition funnel and very KPI-driven.

You'll work closely with Valuecase's founders and external service providers (e.g. design agency). You can expect responsibility, quick decision making & openness for very creative marketing approaches. We are not a dusty B2B brand – we innovate through creative, positioning, and product.

We prefer hybrid work from Hamburg, but are also considering fully remote candidates. This is a part-time role on a 50-60% basis.

Tasks

Paid Acquisition

• Launch, manage and optimize campaigns on Google Ads, LinkedIn, Meta, and others.
• Coordinate external service providers and internal stakeholders for design / copy.
• Continuously experiment with targeting, creatives, and landing pages.
• Measure CAC, conversion rates, and ROI.

Content Marketing

• You'll help us build and execute a strategy.

Website & Funnel Optimization

• Define & lead key initiatives to improve the website.
• Run & evaluate A/B tests on CTAs, forms, and signup flows.

Analytics & Reporting

• Set up dashboards for acquisition, engagement, and retention metrics.
• Report insights weekly or biweekly to drive decisions.

Requirements

Ideal Profile

• Prior performance marketing experience (bonus if software)
• Hands-on with tools such as HubSpot, Google Ads, Meta Ads, GA4, LinkedIn Campaign Manager.
• Comfortable writing or briefing for content & creatives.
• Strong data mindset – knows how to run experiments, measure outcomes, and iterate.

Benefits

• Regular team events and offsites, Lunch subsidies, Gym Membership discount, as well as free drinks and snacks
• The latest and greatest tech hardware and tech tools
• Competitive compensation package
• Work side-by-side with the founding team and all other employees in an agile and collaborative manner

Why Valuecase

Small team, big leverage. Real responsibility from day one, direct access to founders, candid feedback, and a culture true to our values: driven, bold, collaborative, candid, authentic.

How to apply

• Send your CV (and LinkedIn profile) plus 2–3 lines on why you’re excited to join.
• Start: flexible, ideally within the next 1-2 months.

The typical process lasts about 3-4 hours comprising 3 interviews. If possible, at least one of the interviews will be conducted in person in Hamburg, Germany.

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