About Us

At Soji AI, we are building the brain behind modern aviation. We are revolutionising an industry that still runs on 40-year-old processes. Our AI-powered ecosystem is designed to reduce aircraft downtime, improve safety, and make operations more efficient. Headquartered in Germany and Singapore, we are international by default and thrive on that.

Come join a funded, revenue-generating startup with customers in Europe and Asia!

About the Role

We are seeking an experienced Head of Sales to lead and scale our global sales efforts. In this senior role, you will be responsible for driving revenue growth and expanding our customer base among airlines, MROs, lessors, and other aviation organizations. Based in Germany (with regular collaboration across time zones), you will oversee and expand our sales operations across Europe and Asia-Pacific, managing our existing APAC sales experts and growing the team to strengthen our presence in both regions. This role requires a strategic sales leader who is also a hands-on “player-coach,” capable of both guiding a team and personally closing key deals. The Head of Sales will report directly to the CEO and work closely with our product and customer success teams to ensure our solutions meet client needs and achieve market success.

Tasks

• Sales Strategy & Leadership: Develop and execute a global sales strategy that aligns with Soji AI’s business goals, including market penetration in Europe and APAC. Set sales targets, KPIs, and budgets, and lead initiatives to achieve and exceed revenue goals.
• Team Management: Build, lead, and mentor a high-performing sales team. Manage the current sales expert in APAC and hire/train additional team members as the company grows. Foster a results-driven, collaborative team culture.
• Hands-On Sales (Player-Coach): Take ownership of major accounts and strategic deals. Act as a player-coach by actively engaging in the sales process – from prospecting and lead qualification to product demos, proposal development, and negotiating & closing deals – while coaching team members in these activities.
• Client Relationship Development: Cultivate strong relationships with key customers and partners in the aviation sector. Engage with stakeholders at airlines, MRO providers, aircraft lessors, and CAMOs to understand their needs and ensure high customer satisfaction and retention.
• Market Expansion & Business Development: Identify new sales opportunities and emerging markets. Conduct regular market research to stay informed about industry trends, competitor offerings, and customer pain points. Expand Soji AI’s presence into new regions or segments of the aviation industry as appropriate.
• Cross-Functional Collaboration: Work closely with the Product, Engineering, and Customer Success teams to relay market feedback and customer requirements. Ensure smooth onboarding of new clients and collaborate on developing solutions or proposals that address client challenges.
• Sales Operations & Reporting: Establish and refine sales processes, tools, and pipelines (e.g., CRM usage, sales playbooks) to improve efficiency and scalability. Monitor sales metrics and provide regular forecasting and performance reports to the CEO and leadership team. Adjust strategies based on data-driven insights.
• Representation & Travel: Represent Soji AI at industry conferences, trade shows, and client meetings globally. Serve as an ambassador for our brand and solutions. (Note: This position will require international travel to meet clients and attend events as needed.)

Requirements

• Extensive experience in B2B sales (e.g., 8+ years), with a strong track record of meeting or exceeding revenue targets. Several years (3–5+ years) of experience in a sales leadership role (Sales Director, Head of Sales, VP Sales, or similar), preferably in a startup or high-growth environment.
• Aviation Industry Knowledge: Must have significant experience or deep knowledge in the aviation industry. Familiarity with aviation operations, MROs, aircraft leasing (lessors), CAMOs, or related sectors is required to effectively understand client needs and industry dynamics.
• Sales Expertise: Proven ability to develop effective sales strategies and drive the full sales cycle from lead generation through deal closing. Exceptional negotiation and deal-closing skills, with experience securing high-value or enterprise-level contracts.
• Leadership Skills: Demonstrated ability to lead and inspire a sales team. Skilled in mentoring, performance management, and creating a high-energy, accountable sales culture. A hands-on leader who leads by example and is willing to roll up their sleeves when necessary.
• Communication: Excellent communication, presentation, and interpersonal skills. Able to articulate complex technical solutions in clear, compelling terms and build rapport with both C-level executives and operational managers in client organizations.
• Language Proficiency: Fluency in English is required. Proficiency in other languages (especially German or other relevant languages in our market) is a strong plus.
• Willingness to Travel: Ability to travel internationally as needed – for client meetings, industry events, and coordination between our German and Singapore offices. (Expected travel across Europe and occasional trips to Asia-Pacific.)
• Tech Savvy: Comfortable with technology and able to quickly learn the technical aspects of an AI software product. Experience selling software/SaaS or technical solutions is highly advantageous.
• Entrepreneurial Mindset: Self-motivated, proactive, and adaptable. Thrives in a startup environment – capable of building processes from the ground up and handling both strategic planning and hands-on execution as needed.

Benefits

• Virtual Share Program: Access to our employee virtual share plan, providing ownership in our long-term success.
• Remote Work Flexibility: Work from anywhere with flexible hours to accommodate collaboration across time zones.
• Annual Global Offsite: Join the entire team for a yearly international offsite to align, learn, and build together.
• Collaborative Startup Culture: Work alongside a highly motivated, smart, and diverse team passionate about transforming the aviation industry.
• High Autonomy & Impact: Operate in an entrepreneurial environment where your leadership directly influences company growth and direction.
• Diversity & Inclusion Commitment: We are an equal opportunity employer that values diversity and is committed to creating an inclusive environment for all team members.

We are very happy about your interest and your CV - feel free to contact us if you have any questions!

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